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Togg Leads the Electric Car Market

November 6, 20242 Mins Read

Togg ranked first in the brand ranking with 20,140 units sold and a 31% market share in the Turkish electric car market during the 10-month period of the year. According to data compiled from the Automotive Distributors and Mobility Association (ODMD), total car and light commercial vehicle sales in Turkey decreased by 1.2% to 947,166 units from January to October compared to the same period last year. Car sales in that period increased by 0.2% to 750,935 units, while light commercial vehicle sales decreased by 6.3% to 196,231 units. During January-October, the sales of “fully electric” cars increased by 42.7% to 69,744 units. The share of fully electric cars in total sales rose from 6.5% to 9.3% compared to the same period last year, while the share of hybrid cars increased from 10.7% to 16.9%. When considering “fully electric,” “extended-range electric,” and “hybrid” vehicles, it was observed that 26.2% of the total market consisted of vehicles with electric motors. Togg maintained its leadership in the electric car market for the 10 months of the year, surpassing its closest competitor by 12,773 units. With 20,140 units sold during this period, Togg’s market share in the electric car market was recorded at 31%. This means that one out of every three electric cars sold had the Togg logo. In the brand-specific analysis of the electric car market from January to October, Togg was followed by Tesla with 7,367 units sold, and BMW with 6,576 units sold. KG Mobility (Ssangyong) ranked fourth with 3,982 units, and Mercedes-Benz ranked fifth with 3,931 units sold. When looked at from a model basis, the sales rankings during this period were Togg T10X, Tesla Model Y, KG Mobility Torres, BMW X1, and Mercedes EQB. Additionally, in October, Togg led the fully electric car market with 3,091 sales, followed by BMW with 557 sales, and Mini and KG Mobility (Ssangyong) with 425 sales in third place. Tesla ranked fourth with 340 sales, while Hyundai IONIQ 5 took the fifth position with 302 sales.

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